Management Archives - Wine Industry Sales Education
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Management Jumpstart #200 $600.00
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Management Jumpstart #200

March 16, 2019 / No Comments

From staff superstar to manager, now what? This four-hour course is designed for those superstar staff members who have been promoted to manager. Attendees will learn how to shift from being a ‘doer’ to managing the ‘doers,’ how to adjust and thrive as a new manager or supervisor of the team from which they were just promoted, understand hourly versus salary expectations from a management perspective, and working with and being respected by your peers and friends.

$600.00
WISE Academy
Management Core Course #201 $990.00
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Management Core Course #201

March 15, 2019 / No Comments

This three-day comprehensive course is designed to raise the bar for wine industry leaders by sharpening communication and people management skills while building financial acumen. WISE #201 is a cost-effective way to take both WISE #202 and #203. The first two days (#202) focuses on people management, while the third day (#203) covers the basics of winery finance and accounting for non-accountants. Students leave this course with the skills required to manage the people and the numbers that drive a successful winery

$990.00
WISE Academy
People Management #202 $850.00
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People Management #202

March 14, 2019 / No Comments

Designed for wine industry leaders, this two-day workshop will sharpen communication and people management skills, including effective leadership and communications, hiring and motivating, building awesome teams and managing to peak performance.

$850.00
WISE Academy
Demystifying Finance & Accounting #203 $600.00
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Demystifying Finance & Accounting #203

March 13, 2019 / No Comments

Part of the WISE Leadership Series, this is a one day crash course that demystifies finance and accounting for non-accountants. The financial fluency taught in this course is foundational to all WISE Level II coursework. This course is designed to take the mystery out of winery accounting and make sense of the three main financial statements. Attendees will work with a sample company as they learn to become comfortable with the language of business. In addition to understanding the three bottom lines, attendees will also learn how to evaluate options, work with key ratios, and spot red flags in financial statements. Attendees will leave this class with a new appreciation for the financial challenges of owning a winery, their role in supporting overall financial results, and the importance of asking questions.

$600.00
WISE Academy
Mastering Planning & Budgeting Intensive #204 $990.00
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Mastering Planning & Budgeting Intensive #204

March 12, 2019 / No Comments

Part of the WISE Leadership Series, this is a one day crash course that focuses on the process of effective budgeting for all DTC channels (Tasting Room, Wine Club, Online, Events, etc.) focusing on metrics, understanding DTC financial statements, bottom-up assumptions and gaining team buy-in. After the one day course, a follow up two hour session is included to address the individual’s specific budget in a private, confidential setting. This course is foundational to all WISE Level III DTC Leadership coursework. At the end of the day, participants will have the tools they need to create realistic budgets that are connected to business and operational goals.

$990.00
WISE Academy
DTC Metrics Intensive #205 $850.00
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DTC Metrics Intensive #205

March 11, 2019 / No Comments

This one-day overview is designed to help executives better understand the metrics required to manage the various DTC channels (tasting room, wine club, online, phone sales, direct sales, events, etc.). This course uses real-life experiences to explain the DTC channels and their connection to ROI. When they leave this class, DTC professionals will know how to evaluate team and individual performance in each of the sales channels. They will know how to spot problem areas of the business and how to take corrective action.

$850.00
WISE Academy
Tasting Room Management Certification #211 $990.00
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Tasting Room Management Certification #211

March 11, 2019 / No Comments

This 3-day course focuses on the strategic needs of tasting room managers. Topics include team management, retail and merchandising fundamentals, and sales best practices and measurement techniques. At the completion of this course, tasting room professionals will have tools for managing up, down, and in the mirror. They will be well-versed in all aspects of leading a team to business success.

$990.00
WISE Academy
Event Management Certification #212 $850.00
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Event Management Certification #212

March 10, 2019 / No Comments

This 2-day course focuses on core responsibilities of successful event managers. Topics cover best practices in event planning from staff management to food service standards to planning and budgeting. At the completion of this course, event professionals will have a roadmap for producing memorable and profitable events.

$850.00
WISE Academy
Wine Club Management Certification #213 $990.00
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Wine Club Management Certification #213

March 9, 2019 / No Comments

This 3-day course focuses on all aspects of strategic wine club management, including club design, member acquisition and retention, and metrics and measures. Emphasis is placed on wine club direct to consumer best practices and integration with other DTC functions at the winery. At the completion of this course, wine club professionals will have the skills they need to build repeatable processes that lead to increased sales and engaged wine club members.

$990.00
WISE Academy
Online Wine Management Certification #214 $990.00
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Online Wine Management Certification #214

March 8, 2019 / No Comments

This 3-day course focuses on the skills needed to strategically manage on online presence in multiple digital mediums. Topics include best practices for online sales and keys to creating a comprehensive digital strategy that leverages available technology.

$990.00
WISE Academy