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In this 3-hour session, master the complexity – and tap into the upside potential – of proactive, professional corporate programming (sales, operations, and execution) of virtual experiences. This course focuses on what makes corporate virtual tastings unique, the sales and marketing aspects, as well as the logistics to make it successful.
Corporate Virtual professionals will gain new insights and enhanced skills in the following areas:
- Client relationships and management
- Programming and design
- Marketing and outreach
- Pre- and Post-Session Sales
- Logistics and shipping considerations
- Showtime tips
Coach(es): Chris Puppione, WISE Coaching Team Member
Total Hours: 3
Cost: $600 $300
Certification Requirements: WISE #119 Virtual DTC Experiences Fundamentals
Successful completion of this course includes a passing grade of 75% or higher on the course test.
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Who Should Take This Course?
This course is designed for tasting room, wine club, and marketing team members involved in hosting, building, or selling corporate virtual experiences. The course will give participants the tools needed to gain a better understanding of how to set up and execute successful virtual experiences for this group of clients.