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We are excited to announce that over 150 wineries in Oregon have joined Community Benchmark! This means we have lots of great data to share with our Oregon wineries. Join us for this workshop to become a super user of your data and find ways to increase your DTC business with the data at your fingertips.
Participating Wineries: No charge
We are excited to announce that over 150 wineries in Oregon have joined Community Benchmark! This means we have lots of great data to share with our Oregon wineries. Join us for this workshop to become a super user of your data and find ways to increase your DTC business with the data at your fingertips.
Participating Wineries: No charge
Part of the WISE Digital Series, this workshop presented with WineGlass Marketing focuses on Social Media.
This Level I Certification Course focuses on the fundamental metrics required to run a successful, multi-channel DTC wine organization, including the basics of customer relationship management (CRM). Attendees will learn how to create dashboards for DTC channels and how to identify the opportunities and challenges they uncover.
This 2-day course focuses on core responsibilities of successful event managers. Topics cover best practices in event planning from staff management to food service standards to planning and budgeting. At the completion of this course, event professionals will have a roadmap for producing memorable and profitable events.
This class is designed to raise the level of sales and customer service skills for tasting room staff. This course explores the specific knowledge and skill sets required of a successful winery tasting room professional. WISE Tasting Room Professionals develop confidence in their wine knowledge and tasting ability while also building strong skills in sales and customer service. Beyond their clear command of the best in tasting room practices, these WISE Professionals also discover how to help the tasting room become a fully integrated part of the winery’s overall consumer direct program, with well integrated DTC channels. Attendees leave this course armed with the tools they need to create the kinds of positive guest experiences that lead to long term relationships and, ultimately, increased sales.
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