WISE Academy’s core group of coaches are each leaders in their field of expertise. Like WISE’s founder, they are dedicated to raising the bar for consumer direct and management excellence in the wine industry.
Co-Founder & Chairman, WISE Academy
The Glue, WISE Academy
Bluxome Street Winery GM and WISE Academy Instructor & Content Developer
WISE Academy Instructor, Director of Business Development
Coaches at WISE Academy
Our courses are led by highly qualified coaches; each an expert is his or her own subject matter.
- Lesley Berglund, Co-Founder & Chairman, WISE | Learn More
- Kathie Barclay, Principal, Barclay Marketing Solutions | Learn More
- Susan Cole, Susan Cole Direct | Learn More
- Sonyia Grabski, DTC Consultant; VP, Sales & Marketing, Cornerstone Cellars | Learn More
Dave Johnson, Wine Industry DTC Professional | Learn More
- Rob Lorenz, Director of Business Development, WISE | Learn More
- Liz Mercer, GM Bluxome Street Winery | Learn More
- Lynda Jackson | Learn More
- Geni Whitehouse, CPA, CITP, CSPM, Brotemarkle, Davis and Company | Learn More